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Announcement

Best of 2012

UnderConsideration


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Get your visual glands salivating. It’s time to recap the best menus shown on Art of the Menu this year. We will be back with our regular programming on January 7, 2013. No other posts will be published until then.

Posted

By Armin on 12.24.2012

 


No. 12

Design

Tag Collective

Thoughts

We see a lot of crazy type combos on AotM but this casual script, condensed sans, and sculptured logo make for a great plate.

Zito's

SANDWICHES in Brooklyn, NY

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Best of Art of the Menu


No. 11

Design

Toky

Thoughts

The menu items look dense and a success in itself but the illustrations are just too much to handle, giving the menus a highly lickable quotient factor.

Bailey's Range

American in St. Louis, MO

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Best of Art of the Menu


No. 10

Design

Pentagram (Austin)

Thoughts

Simple combination of regular and condensed Futura is sandwiched with a cover featuring the restaurant's great script logo and those wooden planks just scream "Eat!" for some reason.

Lucy's Fried Chicken

American in Austin, TX

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Best of Art of the Menu


No. 9

Design

Foreign Policy

Thoughts

Forget cheap plastic covers, these menus are delivered in freshly braised wooden planks. Okay, maybe not burnt on the spot, but it's the closest you will get in time and distance to a hot brand poker.

Fat Cow

Steakhouse in Singapore

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Best of Art of the Menu


No. 8

Design

Savvy Studio

Thoughts

The excellently named Torotoro brings the bright, fluorescent lights of Tokyo to you so that you can enjoy your Sushi.

Torotoro

Sushi in Monterrey, Mexico

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Best of Art of the Menu


No. 7

Design

Devicq

Thoughts

Foregoing some of the trends of other menus, Storico goes full-on traditional and vintage with some glorious, centered serif stylings and some minor vignette illustrations.

Caffè Storico

Italian in New York, NY

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Best of Art of the Menu


No. 6

Design

Oat

Thoughts

Yes, yes, I'll admit. I'm a sucker for script logos but you can't deny that its look on the menu doesn't want to make you puff that cigar.

Saloon

Bar in Somerville, MA

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Best of Art of the Menu


No. 5

Design

Chad Roberts

Thoughts

A great serif selection served seared on a wooden plank that keeps the menu in place with a steampunk-ish clip.

Cafe Belong

Cafe in Toronto, Canada

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Best of Art of the Menu


No. 4

Design

Foreign Policy Design

Thoughts

Made to look like a diary, this menu might have you feeling like a peeping tom but what you might actually be feeling is the effect of the cocktails chronicled within.

13 Wives

Bar in Singapore

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Best of Art of the Menu


No. 3

Design

The Plant

Thoughts

Nestled inside a cheap-o cover this menu reveals an oddly appealing ASCII-art-esque typewriter selection.

Union Jacks

British in London, UK

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Best of Art of the Menu


No. 2

Design

Tractorbeam

Thoughts

Guilty once more: script logo alert! But also great illustrations, great typewriter typesetting, and, most importantly, great taxidermy presentation on the photos.

Sissy's Southern Kitchen

Southern in Dallas, TX

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Best of Art of the Menu


No. 1

Design

Hawk Krall

Thoughts

I never expected to choose these posters-as-menu as the best of the year but they do what any great menu should: establish the attitude and food style of the joint, describe as vividly as possible the menu options, and be aesthetically great. These individual illustrations make choosing the right hot dog easy by exaggerating the ingredients and helpfully pointing at each with a big arrow. Hand-drawn excellence all around too.

Hot Diggity

Fast Food in Philadelphia, PA

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Best of Art of the Menu



About

Art of the Menu, is a division of UnderConsideration, cataloguing the underrated creativity of menus from around the world.

Art of the Menu uses Typekit to render Proxima Nova by Mark Simonson and Adelle by Type Together.

Art of the Menu is run with Six Apart’s MovableType 4.32-en

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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