American
The Kickin’ Chicken
Multiple Locations, US
Designed by Fuzzco.
Great color palette and an excellent mix of typefaces, from Knockout to Clarendon to Bello.
Visit The Kickin’ Chicken.
Posted
By Armin on 07.29.2011
Patrick Haney’s comment is:
When I saw the Kickin' Chicken rebranding work on Under Consideration, I was pretty impressed. But not until I saw the entire menu did I think this was a phenomenal rework of the restaurant and it's presence.
Great use of typography and color, obviously, but it's the simplicity of the entire thing that really attracts me. The menu layout is nothing new, but it's easy to read, well grouped and the subtle change in colors helps customers find what they're looking for.
on 08.10.2011 at 12:17 PM
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Note: Prices and items may differ in current menu from those shown here.
About
Art of the Menu, is a division of UnderConsideration, cataloguing the underrated creativity of menus from around the world.
Art of the Menu uses Typekit to render Proxima Nova by Mark Simonson and Adelle by Type Together.
Art of the Menu is run with Six Apart’s MovableType 4.32-en
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
