Opinions on corporate and brand identity work.

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1981 Sony Logo Competition

1981 Sony Logo Competition

Linked Nov. 20, 2014 by Armin

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A great find by Greg Prichard while he was browsing a 1981 issue of TIME magazine: An ad purchased by Sony announcing the finalists (yet non-winners) of a contest to redesign the Sony logo. Fascinating on so many levels. Visit link


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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX.

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