Opinions on corporate and brand identity work.

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British Film Institute

Noted Aug. 8, 2012 by Armin

Industry / Culture Tags /

British Film Institute Logo, Before and After

Established in 1933, the British Film Institute (BFI), as its name implies, is dedicated to all that is good and holy about British film. Back in 2006 we reported on BFI’s new flexible-ish identity by johnson banks, which I liked quite a bit and in our early years of Brand New was one of the first heated comment threads. A new, dumbed-down version of the logo has been designed by London-based Dewynters.



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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX.

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