Opinions on corporate and brand identity work.

A division of UnderConsideration.

Share ›

This is a very old entry — images are small, formatting is off.


Centrum Kultury Zamek

Noted Dec. 13, 2012 by Armin

Industry / Culture Tags /

Centrum Kultury Zamek Logo, Before and After

About: Centrum Kultury Zamek (Culture Centre Castle) is the largest institution in the greater dissemination of culture and one of the largest institutions of its kind in Poland. During the year [we] organizes hundreds of events: concerts, exhibitions, meetings, film screenings, workshops and lectures. Our headquarters is the former imperial castle, one of the most unique buildings in Poznan. It was built in the years 1905-1910 as a residence Poznan last German Emperor Wilhelm II.”

Design by: Motor Studio.

Ed.’s Notes: Sample of the logo in application below (or after the jump) and a few more images at the Motor Studio case study link. I really love the abstraction and loose spacing of the logo.

Relevant links: CKZ Facebook post. Motor Studio case study.

Select quote (with Google Translate): “The graphic symbol consists of four simple elements that could be a reference to an abstract architectural forms found in building the imperial residence.”

Centrum Kultury Zamek Logo, Before and After

Thanks to Jakub Swiadek for the tip.



Share ›

Spotted Around the web

New Logo for Qualys

New Logo for Qualys
Spotted Jul. 27, 2017

New Logo for Saga Holidays

New Logo for Saga Holidays
Spotted Jul. 26, 2017

Pinned Recent, Big Stories

New Logo for NASCAR

New Logo for NASCAR
Posted Jan. 4, 2017

Curated Good-looking Summer Destinations

Peru’s New Brand

Peru's New Brand
Posted Mar. 15, 2011

Where the Cold Wind Blows

Where the Cold Wind Blows
Posted Sep. 29, 2010


Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX.

Many Thanks to our Advertisers

When choosing between competing products and services, please consider our advertisers, who help support Brand New.


Brand New uses Mercury Text ScreenSmart and Operator ScreenSmart from Hoefler & Co.

Webfonts by Hoefler & Co.

Join our Mailing List