Friday Likes BY Armin

Friday Likes 03

Once again, beer makes an appearance, accompanied by the logo for a tennis player and a serious NGO.

Mikkeller Pale Spring Ale

Not quite a logo and not quite a full beer label system just a neat idea executed as briskly as crisp Fall air. Or something. This is a small batch, seasonal ale produced by Danish brewery Mikkeller and a label by Stockholm-based Bedow that is printed with heat sensitive ink — playing off the idea of the four seasons, the icon on the label goes from a snowflake when the beer is cold to a sun when the beer gets warm (or preferably when the bottle is empty). [More / Scroll down at the link]

Novak Djokovic Logo

For the record: I don’t like-like this logo and the video above is borderline offensive. But, there is something immensely satisfying about the construction of this logo by PRpepper Agency for Novak Djokovic, the Serbian tennis player currently ranked number 1 by the Association of Tennis Professionals.

Liberta

Perhaps inspired by Amnesty International, this logo by Sao Paulo-based David Galasse for Liberta (as in set free), an NGO in Brazil that fights against slavery in its country, uses its “L” to create an abstract barbed wire barb — it’s a simple and strong solution. [More]