Opinions on corporate and brand identity work.

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This is a very old entry — images are small, formatting is off.

 

Hatier

Noted Mar. 25, 2011 by Armin

Industry / Publishing Tags /

Bank of Melbourne Logo, New

Established in 1880, Hatier is a publishing company specializing in school textbooks. They are part of publishing giant Hachette. The new logo, designed by Brandimage, “projects the brand into the future by reaffirming its values of accessibility, dynamism and innovation.”

Thanks to Shawn Schrader for the tip.

 

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