Videos of the 2012 Brand New Conference are now available for purchase — ditto the program and poster.
Dallas
The Rockettes
WDC, Whale and Dolphin Conservation
Deluxe
All B-Side Archives
Subscribe to B-Side RSS
Online
- FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.
- Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
- Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
- Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
- Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
- Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity work. Archives Only.
Publishing
- The 2010 Brand New Awards / 2011, self-published.
- Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
- Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
- Brand New Awards / Celebrating the best identity work produced around the world.
- FPO Awards / Celebrating the best print work from around the world.
Writing
- Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
- Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
- The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
Graphic Design
- Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
In Brief BY Armin
In Brief: A Proposed Microsoft Identity
In between classes and executed in just three days as a side project, Andrew Kim, a student at Art Center College of Design in Los Angeles, CA, has designed an alternate identity for Microsoft. The project has already gotten some generous airplay since it was posted this past Tuesday and with good reason: it’s not that the overall execution and concept are out of this world — they are both pretty good but start to come apart the deeper Andrew got into applications — it’s the attitude and approach that makes it stand out. In three days Andrew has made what Microsoft has yet to achieve: to feel and look cool, to act like the big, otherworldly-sized company it is. Included in this post are a few images to get you started but definitely pay a visit to the full project.
Thanks to Henry Soon for first tip.
|
DATE: Jul.05.2012
POSTED BY: ArminCATEGORY: In Brief COMMENTS:
![\"Microsoft](\"http://www.underconsideration.com/brandnew/archives/inbrief_microsoft_student.jpg\")
Books about logo design, the designers that create them and the meaning of branding.
