About: “The Lexington Legends are a minor league baseball team of the South Atlantic League (SAL), and the Class A affiliate of the Kansas City Royals. They are located in Lexington, Kentucky.”
Design by: Brandiose.
Ed.’s Notes: On the subject of moustaches, this identity delivers. Logo detail and moustachioed cap below (or after the jump).
Select quote: Fans will see an old-timey “Big L” gripping two bats over a classic “Legends” script and white farm fences. Caps worn by the Legends for home games will feature a stone-chiseled “LEX” in reference to the historic dry stone walls that line many of the roads in the Bluegrass and a modernized “L-State” (a letter “L” in which the base is an outline of Kentucky). Big L’s famous mustache will appear on the road caps, and the “stache” will be part of several new mustache-themed fan experiences. Big L will continue to represent the Legends as he has since the team began play in 2001.
Plans are in development for coming back to Europe in Spring of 2018 with the current top contender host city of Barcelona.