
MediaOcean is a new company that is the result of the merger of Donovan Data Systems Inc and MediaBank LLC. Their combined value is reported at $1.5 billion and together will process $150 billion in global advertising spending annually. MediaOcean “provides software that lets ad agencies book advertising time, make sure those ads appear properly, bill clients and pay the media platforms that host the ads.” Press release here.
Thanks to Anon Ymouse (for real) for the tip.
POSTED BY: Armin
CATEGORY: Technology The B-Side
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