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This is a very old entry — images are small, formatting is off.

 

National Weather Association

Noted Jan. 19, 2012 by Armin

Industry / Non-Profit Tags /

National Weather Association Logo, Before and After

Established in 1975, the National Weather Association is a “member-led, all inclusive, non-profit, professional association supporting and promoting excellence in operational meteorology and related activities.” From the press release: “The National Weather Association logo represents some of the most common meteorological conditions throughout the world, from sunny and dry to cloudy and rainy. The element of severity, centrally shown as a bolt of lightning, symbolizes the continued need to give greater attention to high impact weather and how it affects our planet.” The new logo was designed by Nesnadny + Schwartz. How cute and helpless was that old logo?

Thanks to Nick Piesco for the tip.

 

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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

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