Opinions on corporate and brand identity work.

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Linked Feb. 15, 2017 by Armin

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I guess this post could constitute a traditional Before/After post but seems more news-y than logo-y: The NBA Development League has announced it will change its name to the NBA Gatorade League (NBA G-League). Along with the recent permission to add sponsor logos to team uniforms, I think we are going to start seeing a heck of a lot of corporate logos around the NBA. Link

Thanks to Diane Faye Zerr for the tip.


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