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New Logo for Core77 by Ken Barber
 

before

after

Noted Mar. 26, 2015 by Armin

Industry / Publishing Tags /

About

Since 1995 Core77.com has served a devoted global audience of industrial designers ranging from students through seasoned professionals. Core77 publishes articles, discussion forums, an extensive event calendar, hosts portfolios, job listings, a database of design firms, schools, vendors and services. Core77 provides a gathering point for designers and enthusiasts alike by producing design competitions, lecture series, parties, and exhibits.”

Design by

Ken Barber (Yorklyn, DE)

Related links

N/A

Images (opinion after)
New Logo for Core77 by Ken Barber
Sketches.
New Logo for Core77 by Ken Barber
Logo detail.
New Logo for Core77 by Ken Barber
Core77’s reissue of 1980s poster for Dutch poster company Verkerke by Fernando Agudelo.
Opinion

Core77 is an OBG. Original Blog Gangster. Being a blog before blogging was either cool or a viable business venture. They've always had great design sense and their new logo designed by Ken Barber (of House Industries fame) is the latest manifestation of their commitment to design. Somewhere in between blackletter and Roger Excoffon's Choc and Banco lies this bad-ass wordmark with a beautiful and aggressive (in a good way) flow and bounce. Even though Core77's old logo was also cool in its own right, this custom version is truly unique.

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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

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