Dear men of Brand New:
The challenge: Join me in growing a moustache for the month of November in honor of Movember, a worldwide movement to generate awareness and raise funds to support prostate cancer and testicular cancer initiatives. I have started team Brand Moustache for those willing to grow hair above their upper lip.
The reward: We will give two free Brand New Conference tickets (for 2013) to two Brand Moustache team members. ONE to the top fundraiser in our group and ONE to the most popular moustache as voted by readers of Brand New at the end of the month.
To all: Please consider contributing to our team. There has to be some good that we can make from having such a large readership.
Update: The “controversial” moustache has been changed. Here is the original.