Noted

Temporary Logo for Penguin Random House

Habitat for Penguinity

Temporary Logo for Penguin Random House
 

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Noted July 3, 201307.03.13 by Armin

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about

(Est. 2013) Penguin Random House is the world’s first truly global trade book publisher. It was formed on July 1, 2013, upon the completion of an agreement between Bertelsmann and Pearson to merge their respective trade publishing companies, Random House and Penguin, with the parent companies owning 53% and 47%, respectively. Penguin Random House comprises the adult and children’s fiction and nonfiction print and digital trade book publishing businesses of Penguin and Random House in the U.S., U.K., Canada, Australia, New Zealand, and India, Penguin’s trade publishing activity in Asia and South Africa; Dorling Kindersley worldwide; and Random House’s companies in Spain, Mexico, Argentina, Uruguay, Colombia, and Chile. Penguin Random House employs more than 10,000 people globally across almost 250 editorially and creatively independent imprints and publishing houses that collectively publish more than 15,000 new titles annually. Its publishing lists include more than 70 Nobel Prize laureates and hundreds of the world’s most widely read authors.

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Press release
Twitter announcement

Logo is temporary so stay tuned. #penguinrandomhouse

Twitter announcement

opinion/notes

Well, at least we know it's temporary, and as a band-aid solution I guess it's not bad. What is sure is that whatever the new parent company logo is, it will have to withstand way too much scrutiny. I am guessing the Penguin and Random House logos will continue to exist as consumer brands but will disappear completely in the business-to-business corporate logo.

Temporary Logo for Penguin Random House
Logo detail.

Thanks to Robert Wilson for the tip.

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