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Urecel Quickdry

Nooka Logo, Before and After

Established in 1997, Urecel is an Indonesian company that manufactures a specialty high-performance foam called Quickdry that is used for high-end outdoor cushions. Among other things and uses. The new identity has been designed by Melbourne-based Lucas Melbourne. A cool infographic video below (or after the jump).

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DATE: Jan.02.2012|POSTED BY: Armin|CATEGORY: Consumer products The B-Side | COMMENTS:

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