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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
Online
Publishing
Events & Judged Competitions
Writing
Graphic Design
Online
- FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.
- Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
- Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
- Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
- Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
- Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity work. Archives Only.
Publishing
- The 2010 Brand New Awards / 2011, self-published.
- Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
- Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
- Brand New Awards / Celebrating the best identity work produced around the world.
- FPO Awards / Celebrating the best print work from around the world.
Writing
- Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
- Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
- The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
Graphic Design
- Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
benetton
Guest Editorial by Joshua Levi Posted BY Brand New
United Colors. Now with more Benetton.
The year is 1985. In America, Reagan is in the White House, Michaal Jackson and Lionel Richie are writing “We Are The World”, and Cliff Huxtable is dazzling us with his wardrobe of knit sweaters. In Italy, the country’s largest clothing maker, The Benetton Group, coins the phrase “United Colors of Benetton”. The phrase is blasted into pop culture, not only referencing the company’s colorful clothing but also the idea that cultural diversity is good. Today, Benetton colorfully dresses customers in 120 countries and is in the process of rolling out an evolved graphic identity system designed by Pentagram partners Daniel Weil and Michael Bierut with the internal Benetton team.
Continue reading this entry
DATE: Jun.23.2011
POSTED BY: Brand NewCATEGORY: Retailers COMMENTS:
TAGS: benetton, comprehensive identity program, green, Italy, pentagram,
Books about logo design, the designers that create them and the meaning of branding.
