Announcement BY Armin

2013 Brand New Conference: Registration Open

Speakers, details, registration, and more are all now live for the 2013 Brand New Conference.

A few things:
1) Early-bird pricing will only be available for one month, ending on June 28.
2) Between speakers, sponsor-reserved tickets, and pre-sale registrants there are already 119 seats taken, less than 400 left.
3) An explanation of this year’s hardcore identity can be found here.

Hope to see many of you there.

And many thanks to our sponsors who signed up for launch: School of Visual Arts - MPS in Branding, Squarespace, Neenah Paper, MailChimp, Monotype, and Hoefler & Frere-Jones.

Announcement BY Armin

2012 Brand New Conference Program (More!)

We just received an extra 35 copies of the 2012 Brand New Conference program — I know some of you missed out on it, so it’s back on the market. Buy buttons below (or after the jump). There is still plenty of posters too, so the same deal as before applies. For more photos and info please see FPO.

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Announcement BY Armin

2013 Brand New Conference, Pre-sale & Save the Date

For those interested: Please save the date. The 2013 Brand New Conference will take place Friday, September 13, 2013 in New York, NY, at the SVA Theatre.

This year — for hardcore BNConf fans — we are giving you the option to purchase tickets at 25% off the early-bird price.

That’s $225 now for professionals and $115 for students. (Compared to $300/$150 during early-bird and $400/$200 during regular registration periods). The catch is that you don’t know who the speakers are, so you are putting your faith in us that we will come up with a great roster. Pre-sale prices will end around April 2013 when we update the site with the full details. Only applies to event tickets, not webcast.

Announcement BY Armin

2012 Brand New Conference, why didn’t you come?

This is the last post about the 2012 Brand New Conference. Promise.

As we prepare to enter our fourth year of doing the conference in 2013 and it is apparently going to keep going for many more years, we want to know what we can do better, or different, to sway our way the people that chose not to go. We know reasons may vary: timing, price, interest, etc. But we want to make sure we are either not doing something wrong or making sure that whatever we are doing we are doing it more convincingly.

Trolls and haters are invited to comment on any of the other active posts. We want honest, useful feedback, even if it’s negative — but just busting out the hate is completely useless.

There is a quick poll below (or after the jump) with what we feel are the top reasons not to attend. You can contribute just by voting or you can leave a comment.

Announcement BY Armin

2012 Brand New Conference Program and Poster

We have a few copies left of the very nicely designed printed, if I may say so myself, programs and posters of the 2012 Brand New Conference. For those that didn’t attend, don’t think of these as a keepsake of a conference you didn’t go to: the 48-page program is a very generously sized semi-portfolio of eight of the most interesting designers and design firms; and if you like bits and pieces of famous logos, the poster has hundreds of them letterpressed unto the juiciest red paper we could find on Neenah Paper’s inventory. A few images below, along with purchase buttons. More images and full print details and explanation on FPO.

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Announcement BY Armin

2012 Brand New Conference, Quotes & Tweets

First time we do this, so hopefully it’s something you all enjoy: Selected quotes from our 2012 Brand New Conference speakers and a very edited selection — as there were hundreds — of tweets. Like what you see? Get the videos.

All photos: Eric Ryan Anderson. See more conference photos at his site.

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Announcement BY Armin

2012 Brand New Conference, Videos Available

Videos of the 2012 Brand New Conference are now available for purchase and download. $5 a piece or $30 for all eight. Files are 960 × 600 MP4. Five- to six-minute previews and very brief summaries of each talk are available at the link.

If you attended the conference in person or via webcast you should have received an e-mail by now with instructions to download your set of videos.

Photo credit: Eric Ryan Anderson. See more conference photos at his site.

In Brief BY Armin

In Brief: 2012 BNConf Opening Remarks + Brand New Summary

While we prepare the storefront for the 2012 Brand New Conference videos here are the opening remarks, which include my animated summary — me being the one animated, not the Keynote presentation itself, although it does contain moving pictures — of the happenings on Brand New in the last twelve months since the 2011 conference. The throwdown begins at the 5:25 mark. (Hi Jay-Z!). Some language NSFW.

Announcement BY Armin

Brand New Conference, 10 Sponsor Tickets Giveaway

Alright folks: At least 10 tickets are up for grabs today for this Friday’s Brand New Conference in New York. (If there is enough demand, we will match our sponsors’ giveaway with 10 tickets of our own). Read on for details.

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Announcement BY Armin

Brand New Conference, Online Registration Ends this Friday

Online registration for both tickets and webcast for the 2012 Brand New Conference will end this Friday, August 31 — you have all day Friday to complete payment.

Walk-ins on the day of the event will be accepted. Credit card payments only.

Announcement BY Armin

Brand New Conference: What Would You Ask Massimo?

Instead of a straight-up presentation at the upcoming 2012 Brand New Conference, Massimo Vignelli will sit with me for a moderated Q&A session. I already have a range of questions but would love to get some additional ones in there to complement the session, along with any other questions that the audience might have. Leave your suggestions in the comments.

Announcement BY Armin

Brand New Conference, Online Registration Will End

Online registration for both tickets and webcast for the 2012 Brand New Conference will close on Friday, August 31. This allows us to prepare badges, webcast passwords, and other logistics with a bit of cushion.

Walk-ins on the day of the event will be accepted. Credit card payments only.

For those who already know they are attending and perhaps juggling timing, please note that there have been changes to the schedule.

Announcement BY Armin

Brand New Conference, Early-bird Last Day

All day today, Friday 29, and into the deep hours of the night you can still purchase tickets for the Brand New Conference at the early-bird rate. Prices go up on Saturday. There are already 205 attendees out of 479 available seats; we do expect it to sell out so don’t wait too long. From looking at the attendee list it seems the conference is going to be as much fun on stage as it will be off stage with folks coming in from far-flung countries like Germany, Peru, Hong Kong, and Israel and our neighbors from Mexico and Canada as well as people from fun companies like Gawker, ESPN, Funny or Die, and Google. To end my pitch I also want to mention that I had the chance of seeing our end-of-day speaker Aaron Draplin present at the HOW Live Conference in Boston this past weekend and he was amazing: funny, ranty, and passionate, with great identity work (and stories) to boot. He follows in the footsteps of great BNConf closing speakers Erik Spiekermann and Matteo Bologna, and I can guarantee he won’t disappoint. Hope to see many of you in September.

Announcement BY Armin

Brand New Conference, Early-bird Prices End Soon

A quick reminder that early-bird pricing for the 2012 Brand New Conference ends next Friday, June 29. Prices will go up from $300 to $400 for professionals and from $150 to $200 for students on Saturday, June 30. Webcast prices remain the same.

Announcement BY Armin

Brand New Conference, Registration Open

Speakers, details, registration, and more is all now live for the 2012 Brand New Conference. A few things: 1) Early-bird pricing will only be available for one month, ending on June 29, 2) this is a small-ish venue, just under 500, and it fills up fast; between speakers and sponsor-reserved tickets there is already 56 seats taken, and 3) you can read all about the crazy “Brand Debris Quilt” identity here. Hope to see many of you there.

Announcement BY Armin

Printers for Award Books & Sponsors for Conference

As the image above implies, we are actively looking for partners for three of the bigger projects this year at UnderConsideration: 1 & 2) An offset printer who would be interested in producing, in full or in part, either one or both of the FPO Awards and Brand New Awards books — 256 pages each approximately, 4/4. And 3) Companies with a product or service that would like to sponsor the 2012 Brand New Conference this September in New York — Presenting, Event, and After-Party sponsorships available starting at $3,000. Contact me to inquire about the perks, benefits, and other good things we offer in return for your support.

Announcement BY Armin

2012 Brand New Conference, Save the Date

The 2012 Brand New Conference is swinging back to New York this year. Mark your calendar for Friday, September 7, 2012. All day. Speaker line-up and registration will open in a couple of months. Keep in mind this is the Friday immediately following Labor Day weekend (Monday, September 3).

Follow-Up BY Brand New

Brand New Conference, a Review by IDEO

Brand Authenticity: A New Story
Branding for Impact by the IDEO Bay Area Communication Design group

The 2011 Brand New Conference brought together designers from across the world, for a full day of inspiration and storytelling in San Francisco. The conference embodied all the virtues and qualities of a stimulating blog: humor, surprise, carefully executed aesthetics and an air of ‘connectedness.’ The speaker lineup represented the true diversity of our industry, and the work illustrated the many dimensions of a contemporary brand agency. We saw sheer variety (Frost*), depth (Mine™), alluring expressiveness (Wolff Olins), semantics of branding (Bruce Mau Design), playful remixing (Brand New School), authenticity (Infinito), experimentation (Facebook), and brutal honesty (Mucca). If there was a central theme running through each of the presentations, it was the importance of storytelling as a cornerstone of strong brands.

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Announcement BY Armin

Brand New Conference, 2011 Swag

A surprise from last year’s Brand New Conference was how popular the swag and mementos were after the fact. So we are happy to offer this year’s swag once again. Same price as last year: $25 for the bundle, no shipping fees in the U.S., Canada, or Mexico ($5 fee to rest of the world); and we are also offering the poster on its own, same shipping deal. Swag is no longer available for purchase.

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Announcement BY Armin

Brand New Conference, Videos Available

Videos of the 2011 Brand New Conference are now available for purchase and download. $5 a piece or $30 for all eight. Files are 1280 × 768 MP4. Five- to six-minute previews and very brief summaries of each talk are available at the site. You can also catch the opening remarks and my overview of the last 12 months of Brand New activity at the bottom of that page.

If you attended the conference in person or via webcast you will receive an e-mail today or tomorrow with instructions to download your set of videos.