Originally launched as Red Televisiva Megavisión in 1990, Mega is a popular TV channel in Chile, specifically in the capital city of Santiago where it airs, with a mix of news, reality, and sitcoms like a remake of Married%hellip; with Children (the Bundys are replaced by the Larraíns). In October, Mega introduced a new logo, reportedly designed by local agency Hambre, who were also in charge of the recent Chilean government identity. (They don’t have a website I know of, so it’s hard to corroborate 100%).
In March we reported on the redesign of the Government of Chile identity, focusing on the return of the coat of arms. At the time, response to the logo was mostly negative due, in part, for its execution, but also because of its association to Augusto Pinochet’s dictatorship in the 1970s and 80s. Last month, the government introduced a more thorough redesigned identity designed by Chilean agency Hambre and a proprietary type family by Rodrigo Ramírez.