Opinion BY Armin

Demanding More

Established in 2006, Demand Media is a “leading digital media company that informs and entertains one of the Internet’s largest audiences, helps advertisers find innovative ways to engage with their customers and enables publishers to expand their online presence.” They manage the immensely popular sites eHow and Cracked as well as livestrong.com and indieclick.com, among other smaller sites and services. This month Demand Media introduced a new identity designed by San Francisco, CA-based Manual.

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Opinion BY Armin

Be C Spired

Established in 1988 as Cellular South, C Spire, as it has been renamed this September, is the largest privately held wireless provider in the United States and the 9th largest carrier in the U.S.. Perhaps not the most impressive bragging rights, but it’s a start. One impressive bragging right, though, is that C Spire got the right to sell the iPhone, ahead of bigger players like T-Mobile and U.S. Cellular. C Spire has over 1,200 employees and 75 retail stores across the South, mainly in Mississippi, Tennessee, Alabama, and Florida, where the majority of its one million customers reside. With the name change came a new identity, both created by Lippincott.

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Opinion BY Armin

Van Gogh’s Brush Strokes

Established in 1973 in Amsterdam, the Van Gogh Museum holds over 200 paintings as well as drawings and letters of Vincent van Gogh. More than 1.5 million people visit every year, making it the most visited museum in the Netherlands and, according to research by The Art Newspaper, it is the 23rd most visited museum in the world. Earlier this month the museum introduced a new identity designed by Amsterdam-based Koeweiden Postma.

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