
As the Division I Big Sky Conference — that spans from the left-ish middle of the country to the West Coast of the U.S. — expands to eleven full-time members (and two affiliate members) this year, they’ve launched their new logo and branding campaign. In 2011 SME (who also handled the Pac-10 rebranding) was awarded the 2012 rebranding, advertising, and marketing contract by the Big Sky Conference, work that will continue into 2014 for the league’s 50th anniversary.
POSTED BY: Christian Palino
CATEGORY: Sports
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