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Opinion BY Armin


Smart is as Smart Dots

Smart Logo, Before and After

Established in 1991, Smart Communications, a subsidiary of the Philippine Long Distance Telephone Co., is the largest mobile service provider in the Philippines — dubbed the Texting Capital of the World — with a reported 47.8 million subscribers. (AT&T, to put it in perspective, has around 95 million customers.) Smart introduced a new logo and new tagline, “In an ever-changing world, we lead you to a bold, new future.” earlier this November.

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Entry Information

DATE: Nov.29.2011|POSTED BY: Armin|CATEGORY: Telecom | COMMENTS:

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