A B-Side BY Armin

Gdańsk University of Technology

About: (Est. 1945) “The Gdańsk University of Technology (pol. Politechnika Gdańska) is a technical university in Gda?sk-Wrzeszcz, and one of the oldest universities in Poland. It has nine faculties and more than 24 thousand undergraduate, as well as about 400 doctoral students. In 2004 it employed 2500 people, including 1200 academics.” (Source: Wikipedia)

Design by: mamastudio.

Ed.’s Notes: It’s nice to know that it’s not only U.S. students that act all douchey and oppose university logos just because. (See Facebook link below). It’s even more annoying when the logo is actually good: those lion drawings are pretty sweet. Bigger view of the logo below (or after the jump).

Relevant links: Facebook logo opposition page. Press Release (in Polish).

Select quote (Google translated): “Decorative form of lions holding a shield replaced with a regular rhythm figures geometric contour lines. Silhouette of lions and a list of the initials of the name of the university with the emblem of the city of Gdansk in the shield are inseparable, linked at the level of the whole symbolic and figurative meaning.”

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A B-Side BY Armin

Centrum Kultury Zamek

About: “Centrum Kultury Zamek (Culture Centre Castle) is the largest institution in the greater dissemination of culture and one of the largest institutions of its kind in Poland. During the year [we] organizes hundreds of events: concerts, exhibitions, meetings, film screenings, workshops and lectures. Our headquarters is the former imperial castle, one of the most unique buildings in Poznan. It was built in the years 1905-1910 as a residence Poznan last German Emperor Wilhelm II.”

Design by: Motor Studio.

Ed.’s Notes: Sample of the logo in application below (or after the jump) and a few more images at the Motor Studio case study link. I really love the abstraction and loose spacing of the logo.

Relevant links: CKZ Facebook post. Motor Studio case study.

Select quote (with Google Translate): “The graphic symbol consists of four simple elements that could be a reference to an abstract architectural forms found in building the imperial residence.”

Thanks to Jakub Swiadek for the tip.

A B-Side BY Armin

Warta

About: (Est. 1920) “Warta is a subsidiary of Talanx International AG, which concentrates the activities of the Retail International division within the Talanx Group. The Warta Group provides property, liability and personal insurance and life insurance. Warta has a customer base of around 1.5 million The Group employs a staff of more than 2,700 people and has a sales network with approximately 8,000 tied and free agents, 4,000 agencies and some 240 branch offices.”

Design by: N/A

Ed.’s Notes: The new logo is based on Talanx’s logo, the new parent company of Warta. Warta is a Polish company.

Relevant links: Press release. PDF of “What’s behind the new logo of Warta?”

Select quote: “[Not] usual and fancy ‘t’ indicates the flexibility, openness and ensures clients individual treatment.” And there is plenty more at the PDF link above where this came from.

Thanks to Mateusz Piotrowski for the tip.

Opinion BY Armin

Ring Around the Polish, a Pocket Full of …

Established in 1803, PZU is is one of the largest financial institutions in Poland and Eastern Europe, offering property and casualty insurance, life insurance, and open-end pension funds. It is also one of the most recognized brands in Poland, with more than 500 retail offices. Earlier this month, PZU introduced a new identity, designed by Warsaw-based PZL — although Whitecat Studios also has some work — and a new campaign with the tagline “We are changing for good” featuring a generously eyebrowed character by the name of Moloch, who represents all the old, negative stereotypes of the company.

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A B-Side BY Armin

Jupik

Jupik is a popular line of beverages for kids sold in Poland, featuring a cast of characters that go on missions. Wroclaw, Poland-based PND Futura did the redesign. More story here (you’ll need to translate). Image of the new packaging below (or after the jump).

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Opinion BY Armin

Premium Effects to the nth Degree

Launched in 2006, n — yup, just “n” — is a DTH (direct to home) satellite television platform, a lá DirecTV, in Poland, offering nearly 100 channels from around the world, over 20 Polish language channels and a new range of premium channels called nPremium HD. The package includes four channels covering the latest Hollywood movies, sporting events, documentaries, and more, as well as a fifth on-demand channel. Warsaw, Poland-based mamastudio designed the nPremium HD on- and off-air look, building on top of the existing n logo.

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A B-side BY Armin

Biedronka

Biedronka, Polish for ladybug, is “the largest retail network in Poland with more than 1,800 stores in over 750 locations.” The company unveiled their recent metamorphosis on January 16, 2012. As the press release indicates, beyond a refreshed aesthetic, the new identity represents permanent inscription of the slogan, “Everyday low prices,” into the company’s business model and a focus on the slogan as a more integral part of the Biedronka brand.

Thanks to Jakub Świadek for the tip.

Opinion BY Armin

Polish Football Association, More Polished

Founded in 1919, the Polish Football Association (Polski Związek Piłki Nożnej in Polish, and PZPN for short) is the governing body of football in Poland and is in charge of the Polish national team as well as organizing the top tier league and various tournaments. The PZPN will have its moment in the global spotlight in 2012 when the UEFA European Football Championship is played in Poland and Ukraine. A new logo for the PZPN was introduced last month, designed by Warsaw-based SaltPepper Brand Design.

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