Established in 1997 with the merger of three institutions, Novant Health is network of physician clinics, outpatient centers, and hospitals that serves the states of North Carolina, Virginia, South Carolina, and Georgia. Headquartered in Winston-Salem, NC, it consists of more than 1,100 physicians and 24,000 employees at more than 450 locations and is one of the top 25 integrated health systems in the United States. This month Novant Health introduced a new identity designed by New York, NY-based Prophet.
Established in 2009, Quirky brings inventors’ ideas to life and to market through an open process where community members provide ideas, which are then voted on, and each week the top five are discussed by the Quirky team to see which ones they’ll develop. They have launched over 300 products — from flexible power strips to egg yolk separators — that are sold online and across nearly 200 retail partners. A little over two years ago, Quirky redesigned its logo and last week it announced a new logo and identity designed in-house.
About: (Est. 1904) White Knight Laundry offers domestic laundry services, business and industrial laundry and linen hire operating both in the B2B sector — industry, hotels, restaurants, education and healthcare — as well as serving individual households throughout the South and Southeast of England. They hold a Royal Warrant, meaning they wash the Queen’s undies. (Or not, not sure).
Design by: Coley Porter Bell.
Ed.’s Notes: Haven’t seen a photo-based logo in a while. This is fun. Bigger view below (or after the jump).
Relevant links: N/A.
Provided quote: “White Knight holds the Royal Warrant. This informed the design of the new logo which is based on pieces of White Knight’s linen, folded origami-style, to create a knight’s helmet. It is set against a regal purple background, with lettering in a crisp white Century Gothic. Importantly, it has been created in such a way that it can be consistently reproduced across a very wide range of applications, materials and media.”
Announced this month by Hawaiian Airlines, Ohana by Hawaiian will be a new über regional airline between the islands of Moloka‘i and Lana‘i flying in adorable-looking, 48-passenger ATR42 turboprop aircrafts. The new name — the Hawaiian word for “family” — logo, and livery have been designed by renown textile and apparel designer Sig Zane (and son). Before we get to the rest of the post: my apologies for the crappy logo image above; there is no clean image anywhere of it.
Launched in 2006, Sci Fi Channel is the Australian version of Syfy… although at the time, it was simply the Australian version of the channel by the same name. Now, however, three-plus years after the name (and logo) change — funny how the grammar police has moved on to other things needing their devoted attention and Syfy has grown into being most excellent these days — the Australian version, which is owned not by NBCUniversal but by Australian media conglomerate Foxtel is changing its name not to Syfy, because that would be way too many letters, but to SF. Try to pronounce it. Suuhhfffhhn. Rolls off deep of your sternum, no? Shut up, I know it’s pronounced S [breathe] F. Anyway. With the new name, SF has introduced a new logo and on-air package designed by Sydney-based Ink Project that will begin rollout at the end of August.
Launched in 1999, JustGiving is a London-based for-profit organization that enables charities and individuals to help raise money. We covered a first logo redesign in August of 2009. Earlier this month, a new logo was introduced. No design credit given.
In August of 2011, Kraft Foods announced plans to split its business into two separate companies: One, to remain Kraft Foods, the “high-margin North American grocery business” that will manage brands like Velveeta, Kraft Macaroni & Cheese, and Oscar Mayer; the second, unnamed at the time of the announcement, the “high-growth global snacks business” to manage brands like Cadbury, Milka, Nabisco, Oreo, Tang, and Trident. In March, Kraft Foods introduced the name for the new global snacks company — Mondelez International — after an internal employee contest rendered 1,700 names for consideration. Earlier this month Kraft Foods confirmed that shareholders overwhelmingly approved the name change as well as unveiling the new logo. No design credit given.
Launched in 2001, OUTtv is a Canadian television channel focusing exclusively on television programming for the Gay and Lesbian audience, available on every cable and satellite service in Canada. This week, OUTtv introduced a new logo designed by San Francisco, CA- and Vancouver, Canada-based B’stro. Variations of the logo for different topics were created too, shown below (or after the jump). Press release here.
Established in 1996, XO Communications is a “nationwide provider of advanced communications, managed network and IT infrastructure services for business, large enterprise and wholesale customers” providing internet service, networking, cloud computing, among other services. They have more than 3,200 employees and serve 85 metropolitan markets. Earlier this month, XO Communications introduced a new identity. No credit was given — leads welcome.
Originally launched in 1985 as La Chaîne Française, TFO (Télé-Française d’Ontario), as it was renamed in 1995, is a Canadian French-language educational and cultural public service television channel owned by the Government of Ontario. TFO has a dual focus on children programming as well as documentaries and other cultural programming for adults. The channel is now one component of the larger Groupe Média TFO, which produces web series and content for other partners. This February, TFO introduced a new identity designed by Toronto-based Lowe Roche.
Established in 2000 as Plan B Branding by life-long friends Jason Klein and Casey White, Brandiose, as the new company has been named, is a branding firm focused on designing official logos and uniforms for Minor League Baseball teams with awesome names like the Lehigh Valley Iron Pigs and the Richmond Flying Squirrels. Having been called to the Majors, they also revitalized the Cincinnati Reds logos and uniforms. With the new name comes a new identity with lettering by Ken Barber.
Established in Winnipeg, Manitoba in 1983 and originally known as The Rainbow Society, the newly renamed The Dream Factory is “a charitable organization dedicated to fulfilling the once-in-a-lifetime dreams of Manitoba children suffering from life threatening illnesses.” Focusing its efforts on children from Manitoba, The Dream Factory has helped over 530 children in the past 19 years — Make-A-Wish Foundation, the biggest organization in this category, has helped 212,000 kids since 1980, just as a point of reference. This past November, The Rainbow Society changed its name to The Dream Factory and introduced a new identity designed by Winnipeg-based Cocoon Branding.
Established in 1878 in London, Ontario Canada, The University of Western Ontario is one of the largest universities in Canada with over 25,000 undergraduate and graduate students combined and more than 1,300 faculty. Last week they announced a change to their brand name, to Western University, and introduced a new identity designed by Toronto-based Hahn Smith Design and execution of the crest and typography by local type craftsman Ian Brignell.
Launched this year by a partnership of the New York City Economic Development Corporation, NYU-Poly, and Columbia University, NYC Media Lab is a “public-private partnership encompassing all the universities of NYC. The Lab tackles the big questions facing the media industry today, with the goal of generating research, knowledge transfer, talent development, R&D, and new business models.” The identity was designed by Brooklyn-based Red Antler. Their project page here and some applications below (or after the jump).
Established in the 1980s (sorry couldn’t find an exact date), BTI (Biotechnology Institute) is a Spanish company that designs and produces implants, prosthetics, and surgical instruments for the dental industry. They also specialize in tissue regeneration procedures. Based in northern Spain, BTI has offices across the world. This month, BTI introduced a new identity designed by Madrid, Spain-based Coleman CBX.
Established in 1990, FADU (Federação Académica do Desporto Universitário, Academic Federation of University Sports in English) is an organization in Portugal focused on sports as a tool of educational development. It acts like a less carnivorous version of the NCAA by organizing events and enabling communication between higher education students, almost 7,000 of them, across all possible sports from soccer to basketball to chess to bridge among 25 total activities. A new identity has been created by Braga, Portugal-based Gen Design Studio.
Established in 1999, the Mountain West Conference is the youngest conference in the NCAA Division I — compare that to those of previous reviews here, the Big 10 (1896) and the Pac10 (1959) — and its original members were the Air Force, Colorado State, New Mexico, San Diego State, UNLV, and Wyoming. Texas Christian University joined in 2005 and in the next two years BYU and UNLV will leave while Boise State, Fresno State, University of Nevada, and University of Hawaii will join. With so many changes the conference considered this a good time to introduce a new logo, designed by San Diego-based Savacool Secviar who were brought into the project by Loma Media, also from San Diego.
Founded in 1853, the current corporate form of TeliaSonera is the result of a 2002 merger between Swedish and Finnish telecommunications companies, Telia and Sonera. TeliaSonera oversees eighteen different consumer brands “in the Nordic and Baltic countries, the emerging markets of Eurasia, including Russia and Turkey, and in Spain” accounting for more than 157 million subscribers. They employ over 28,000 employees across the world and are the fifth largest telecommunications provider in Europe. Yesterday they announced a unification of all its consumer brands and its corporate identity under a single logo, designed by Landor.
Launched in 2009, Quirky is as CEO Ben Kaufman states, a “social product development” site. Their aim is to allow brilliant ideas from everyday people to be executed by a professionally trained design and development staff.