Friday Likes BY Armin

Friday Likes 35

Simplicity is the theme of today’s likes.

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Friday Likes BY Armin

Friday Likes 29

The internationalitiness — yes, I know that is not an actual conjugation — of Friday Likes continues with work from Spain, Sweden, and New York.

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Friday Likes BY Armin

Friday Likes 22

I like it when commonalities emerge between Friday Likes. This time we have lots of black and white and lots of circles from Spain, Mexico, and Russia.

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Friday Likes BY Armin

Friday Likes 09

We cover it all, from all corners of the world: cooking magazines from Ukraine, hot dogs from North Carolina, and bike polo players from Spain.

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Friday Likes BY Armin

Friday Likes 07

Some international flavor this week, with work from Mexico, Spain, and Estados Unidos. Don’t forget to click on the “More” links to see all the work.

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Opinion BY Armin

Let the Repsol Shine in

Established in 1986, Repsol (an initialism of Refinería de Petróleos plus the word “Sol”, Sun in Enlgish) is a Spanish and Argentinian oil and gas company specializing in the exploration and production of oil and natural gas, its refining, marketing, and distribution. Repsol counts with more than 25,000 employees in over 35 countries. This week, Repsol introduced an evolution to its logo as it announced a strategic plan for the next years. No design credit given other than an ambiguously worded comment that the project “was carried out by Repsol employees as well as external public, providers, image experts, investors, journalists and opinion leaders and is the result of a rigorous process which began in 2011.”

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A B-Side BY Armin

Rock FM

Launched in 2004 as Rock & Gol, the recently renamed Rock FM is, as its name implies, a Spanish radio station devoted to rock music, with 250,000 listeners. The new logo, designed by Madrid, Spain-based Coleman CBX references “[First], the colors associated with this universe: blue jeans, essential item in any rocker’s wardrobe, the red, color of passion, energetic champion of loyalty shown by fans Rock bands, the present black leather jackets in classic style.” And, “The symbolism is based on the wings of the continuing quest for freedom, which is evident in many rock icons like Led Zeppelin, Ramones, and even brands like Harley Davidson.” Application images below (or after the jump) and press release in Spanish here. The logo features a modified version of Revue, famously used by Kinko’s, the office store not any rock group.

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A B-Side BY Armin

Cadena 100

Established in 1992, Cadena 100 is one of the most popular radio stations in Spain. Their new logo and identity have been designed by Madrid-based Coleman CBX. More applications below (or after the jump).

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Opinion BY Armin

A Hummingbird with Bite

Established in the 1980s (sorry couldn’t find an exact date), BTI (Biotechnology Institute) is a Spanish company that designs and produces implants, prosthetics, and surgical instruments for the dental industry. They also specialize in tissue regeneration procedures. Based in northern Spain, BTI has offices across the world. This month, BTI introduced a new identity designed by Madrid, Spain-based Coleman CBX.

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A B-Side BY Armin

Marina Port Vell

Built in the early 1990s, Marina Port Vell is a waterfront harbor in Barcelona that is currently undergoing a major transformation. The new identity has been designed by London-based Aesop Agency. “The logo itself is an aperture shaped ‘M’ with a playful nod evocative of boats entering the marina,” from this story. More identity applications here.

Thanks to Marc Nijborg for the tip.

A B-Side BY Armin

Parques Nacionales de Canarias

Located to the Northwest of Africa, the Canary Islands are a set of Spanish islands with beautiful national parks. The result of a contest, the new logo for Parques Nacionales de Canarias has been designed by Sevilla, Spain-based Pedro Olivares. A PDF with more applications of the logo can be found here.

Thanks to Nora Gummert-Hauser for the tip.

A B-Side BY Armin

Zara

First launched in A Coruña, Galicia in Spain in 1975, Zara is a retailer of chic, semi affordable clothing for men, women, and kids with more than 1,400 stores in over 70 countries. The logo change has been spotted as early as June of 2010. Somebody please put the “A R” together a bit.

Thanks to Michael Tyznik for the tip.

A B-Side BY Armin

Euroleague Final Four 2011

Played in a different European city each year, this season’s final four of the Euroleague will take place in Barcelona. As of the 2010 – 2011 season, Turkish Airlines is the official sponsor of the basketball league, so expect to see a lot more of that bird. The 2011 logo is “inspired by two of the emblematic artists of the host city, Antoni Gaudi and Joan Miró.” Small press release here.

Thanks to Marc Nijborg for the tip.

Opinion BY Armin

Global Splat

Founded in 1972, PRISA (Promotora de Informaciones, S.A — Information Promoter, Inc.) is “the world’s leading Spanish and Portuguese-language business group in the fields of education, information and entertainment.” Based in Madrid, Spain, PRISA is present in 22 countries and handles important publishing enterprises like El País, Spain’s leading general interest newspaper, and publishing houses Santillana and Alfaguara. Additionally, PRISA publishes major magazines like Rolling Stone and Cinemanía, runs over a dozen radio stations, and a handful of TV channels. Over the weekend, PRISA made the announcement that Liberty Acquisition Holdings, a New York-based investment company will provide $1.2 billion to the company and in return it will get majority ownership, helping PRISA come out of a $6.2 billion debt. Corporate rebrandings are perfect for signaling a positive outlook moving forward and PRISA has done just that.

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