About: “Izmir is a historical metropolis in the western extremity of Anatolia and the third most populous city in Turkey with nearly 4 million inhabitants. It is widely believed that Homer lived and wrote ‘The Odyssey’ in Izmir. The city has been one of the principal mercantile cities of the Mediterranean Sea for much of its history. Over the last two decades, Istanbul remerged as the financial, social, and cultural capital of Turkey, attracting the creative class of Izmir. As a response, in 2010 the Izmir Development Agency embarked on a city marketing strategy and kick started Turkey’s first city branding project. As a result, I Mean It Creative was commissioned in 2012 to create the visual and verbal identity of Izmir.”
Design by: I Mean It Creative
Ed.’s Notes: There isn’t a link with all the info or images, so plenty is posted here.
Relevant links: N/A.
Established in 1959, the Turkish Basketball Federation is the governing body of basketball in Turkey. Earlier this month TBF introduced a new identity designed by Wakefiled, UK-based Our Agency. Story here. Full brand manual here.
Launched in 1989, Star TV was the first private television channel in Turkey, showing original programming as well as international shows. Recently a new logo was introduced.
Established in 1994, Turkcell is Turkey’s largest mobile service provider with more than 34 million customers. A new logo that abstracts its yellow martian was recently introduced.