Opinion BY Armin

Palestine Says

Breaking ground last week and set to open in the Fall of 2014 as a project of the Welfare Association, the Palestinian Museum in Birzeit, Palestine, is “dedicated to the exploration and understanding of the culture, history and society of Palestine and the Palestinian people.” Along with exhibits, the museum will engage in research, education programs, and cultural events through its hub in Birzeit as well as through local and international partnerships and its digital platform. The museum’s identity has been designed by London-based venturethree. An extended brochure can be found here (PDF).

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Opinion BY Armin

It’s Good to be the King

Established in 2003, King is one of the leaders in cross-platform, casual, social games with 150 exclusive titles available in 14 languages and has grown to become the second largest developer — behind powerhouse Zynga — of games on Facebook and a leader in mobile with over 108 million monthly players generating over 12 billion game plays per month. Interestingly, according to their advertising page, 75% of their players are women and 70% have children. King has offices in London, Stockholm, Barcelona, Bucharest, Hamburg, Malta, Malmo and San Francisco. Today, King introduced a new identity designed by London-based venturethree.

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Opinion BY John J Custer

Life OK is Okay

Life OK is the new youth-oriented channel that is joining the STAR India network. It replaces the network’s previous youth channel, STAR One, as of December 2011. The new identity was designed by London-based venturethree.

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Opinion BY Armin

An XLent Redesign

Established in 1986, XL Group is a “global insurance and reinsurance company providing property, casualty and specialty products to industrial, commercial and professional firms, insurance companies and other enterprises throughout the world.” Headquartered in Dublin, Ireland, XL has 4,000 employees across 60 locations in 20 countries and as of December 2010 had $45 billion in total assets and $10.6 billion in total revenues. This week, XL introduced a new campaign, “Make Your World Go”, and a new identity designed by London-based Venturethree.

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Opinion BY Armin

Little Chef, Big Dreams

First opened in 1958, Little Chef is a chain of restaurants found along the highways and “A roads” in the UK. Currently operating 162 locations, Little Chef boasts of serving 10 million cups of tea, 12 million rashers of bacon, 10 million eggs, and 13 million sausages each year. At Little Chef you can sit down and order food, or take food to go, or just buy stuff. Sounds like a combination of Canada’s Tim Hortons and the US’s IHOP and 7-Eleven. Little Chef has just undergone a big revitalization of its identity, designed by London-based venturethree, and its restaurant design by Ab Rogers Design.

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Opinion BY Armin

Star TV, too Hot to Handle

Established in 1991 as one of the first non-government television broadcasters in India and owned by News Corp since 1993, Star TV is a network that includes 33 channels in seven languages broadcast in India and over 58 countries around the world. This month Star TV announced the move of five of its most popular channels to full HD and to celebrate their 20th anniversary they used the occasion to introduce a new corporate logo — literally referred to as “Hot Star” — designed by London-based venturethree.

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