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eveready

Eveready by Ngoc Ngo

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ASSIGNMENT
The assignment was to create a new identity for a forgotten, defunct or dying brand. We were asked to explore various methods of research to discover the audience, mood and soul of the brand & bring it to life through a collection of integrated collateral. Upon completion of the course, I delivered a brand book containing research/analysis, brand standards and possible brand extensions.
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SCHOOL
Academy of Art University
San Francisco, CA
COURSE
Nature of Identity
INSTRUCTOR
Hunter Wimmer
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Entry Information

DATE: Mar.10.2011|POSTED BY: Lauren Dickens|CATEGORY: Consumer Product| COMMENTS:

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