DESCRIPTION
LightCycle Poster
CLIENT
DATE
May 2009
DESIGN CREDITS
PRINT CREDITS
TYPE CREDITS
Bespoke LED-inspired typeface designed in-house.
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QUANTITY PRODUCED
200
PRODUCTION COST
"Cheaper than you would think"
PRODUCTION TIME
5 Days
DIMENSIONS: WIDTH × HEIGHT × DEPTH
A2: 594 mm. × 841 mm. (23.4 in. × 33.1 in.)
PRINT METHOD
Silkscreen
PAPER STOCK
Uncoated 160 gsm
NUMBER OF COLORS
Matte 3-spot gradient plus 1 spot black gloss
OTHER
Our screenprinter indulged both us and himself by doing this gradient the good old fashioned way (by hand). It was done matte to get a nice contrast with the gloss black being machine screened on top.
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This poster announces the LightCyle competition. hosted by lighting design consultancy Electrolight, that is part of the 2009 State of Design Festival in Melbourne, Australia. Lightcycle challenges participants to “create a light fixture that represents environmental sustainability” by using 1 meter (3 feet) of LED strip. Büro North created a rather luminous poster with a custom LED-inspired typeface for the competition. The poster features a good, old fashioned split fountain with three colors that serves as a background for a hardcore pass of black that lets the gradient seep right through.

