DESCRIPTION Travel + Leisure Mailer CLIENT Travel + Leisure Magazine DATE March 2009 DESIGN CREDITS Jill Sabato PRINT CREDITS Vertical Group TYPE CREDITS Adobe Garamond

QUANTITY PRODUCED 800 PRODUCTION COST $5,500 PRODUCTION TIME 10 Days DIMENSIONS: WIDTH × HEIGHT × DEPTH 3.75 in. × 8.75 in. PRINT METHOD Foil stamp PAPER STOCK Kromekote Glass Black 12pt. Cranes Lettra Fluorescent White 300 gsm NUMBER OF COLORS 1 Spot OTHER Die cut, tip in and belly band

To make money you have to spend money. And make beautiful printed things! In this call for advertisers for Travel + Leisure's "2009 World's Best issue" its design team has put together a lovely mailer with a simple black and white mailer with a beautiful tactile feel in its hefty paper choice and lavish foil stamping.

I love this because it solves the problem without using a single travel/destination image. It is powerful, beautiful, authoritative, sophisticated, and it sends a clear message.

Nice idea, very elegant execution.

LOVE. AMAZING WORK!

Looks great! T+L has really stepped it up!

Smart concept. Pristine design. Too bad I can't reach right in here and touch it. Because I want to — Badly.

So smart, this piece is beautifully done. Just fantastic.

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