DESCRIPTION Brand New Sketchbook CLIENT Self Promotion DATE July 2009 DESIGN CREDITS UnderConsideration PRINT CREDITS Pinball Publishing TYPE CREDITS Apex New and Apex Serif by Chester Jenkins at Village

QUANTITY PRODUCED 500 PRODUCTION COST $835 PRODUCTION TIME 1 Week DIMENSIONS: WIDTH × HEIGHT × DEPTH 4.375 in. × 5.75 in. PAGE COUNT 32 plus Cover PRINT METHOD Offset PAPER STOCK Cover: Chipboard, .020 lb. Kraft Interior: Quinault PC100, 70 lb. Text White NUMBER OF COLORS Cover: 1 spot, 032 Red Interior: 1 spot, 429 BINDING Saddle Stitched

Be warned: If you don't like cross-promotions within your blog mini-empires, don't like to buy cool stuff, or don't like to look at close-up pictures of chipboard printed in red, then look away! Back on June 11 of 2009, we asked through Brand New why our readers sketch logos. From the 250-plus answers there and another nearly 100 through Twitter we pulled the best 30 to compile in this appropriate vessel of a sketchbook.

Pocket-sized, this 32-page cutie can go into meeting rooms, coffee shops, subways or anywhere else designers might need it. Printed at Pinball Publishing as part of their Scout Book offering, the Brand New sketchbook is printed in bright 032 red that makes the chipboard cover look pretty delicious. Inside, in very small type and at the very bottom of each page, so as not to get in the way of the actual sketching are the 30 quotes.

The Brand New sketchbook is available for purchase for $5 plus shipping.

I like the general aspect of this pocket size book. It's funny that you mention the fact that it's easy to move around with this on you. The format reminds me of a passeport (with the rounded corners!) Cool finish for the cover

I wonder, is there any doodles besides quotes? if not, have you considered adding some? (IT IS, about logos and sketchs)

Good job, Cheers!

We wanted to keep it free of anything that would get in the way of sketching. We have some sketchbooks from other companies that have "things" in the pages and they become an obstacle as you try to sketch.

hello armin,

this is a great idea,

p.s: there seems to be a problem with the link to purchase.

Nice and small to get our ideas and thoughts on paper. Nice book, where can I purchase one.

I had the wrong link for purchasing previously. This is the right one

http://www.underconsideration.com/brandnew/sketchbook/

How dare you use your own site for self-promotion! Have you no shame?

(Already placed my order for 2... Thanks Armin!)

Armin these look fab and I can't wait for mine to arrive. I just wanted to publically note what a legend you are - the refund for overestimated shipping costs was very much appreciated!