DESCRIPTION Two Birds Sketchbook CLIENT Two Birds Press DATE July 2009 DESIGN CREDITS James Boborci, Emu Design Studio PRINT CREDITS Yorke Printe Shoppe Bindery: Phoenix Die Cutting: Intra-Cut Label Production: MSA TYPE CREDITS Parry by Artur Schmal

QUANTITY PRODUCED 2,000 PRODUCTION COST $6,000 PRODUCTION TIME 12 days DIMENSIONS: WIDTH × HEIGHT × DEPTH 6.75 in. × 8.125 in. PAGE COUNT 100 PRINT METHOD Offset and digital PAPER STOCK Cover: Neenah Oxford Textured, Smoked, 100 lb. Cover Branded Cover Page: Sappi Galerie Art Gloss, White, 100 lb. Gloss Cover Body: Finch Opaque Vellum, Vanilla, 60 lb. Text Label: Neenah Classic Crest, Natural White NUMBER OF COLORS Opaque White (3 hits) + CMYK + 2 Spot colors (PMS 7531 and 3252) VARNISHES Satin Aqueous BINDING Double Wire-O

A simple item with various complicated details, including multiple paper stocks, different printing techniques and a tricky binding. This sketchbook caught my eye not only because of its perfect size, and the fact that the wire-o allows me to conveniently fold it over, but the paper color and the cover. Most sketchbooks tend to use white paper, or a more subtle cream color — I like the boldness of this vanilla tone. And the cover has a depth of texture and pattern derived from the use of a wrap-around label and three hits of opaque white ink:

I wanted the cover to be somewhat elegant and understated, and I knew I wanted to use a colored, textured stock to give it a nice tactile quality. The triple hit of white was not something I had done previously, but after consulting with Brad Scull from Yorke (the printer), it seemed a solution that would work with those two requirements, and the varying opacities of each pass gave the illustration some extra visual interest.

A successful goal that I will happily tote around in my bag.

Wrap around sticker.

Slots for a bookmark, and other personal items.

Detail of inside back cover slot where you can keep found items.

Here you can see every item needed for this hidden binding, including the thicker cardboard that provides a sturdy weight to the back cover for easier use.

Triple hit of opaque white ink allows for various degrees of tone to create subtle changes in the pattern.