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A Division of UnderConsideration

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2009
–
2017

A simple item with various complicated details, including multiple paper stocks, different printing techniques and a tricky binding. This sketchbook caught my eye not only because of its perfect size, and the fact that the wire-o allows me to conveniently fold it over, but the paper color and the cover. Most sketchbooks tend to use white paper, or a more subtle cream color — I like the boldness of this vanilla tone. And the cover has a depth of texture and pattern derived from the use of a wrap-around label and three hits of opaque white ink:

I wanted the cover to be somewhat elegant and understated, and I knew I wanted to use a colored, textured stock to give it a nice tactile quality. The triple hit of white was not something I had done previously, but after consulting with Brad Scull from Yorke (the printer), it seemed a solution that would work with those two requirements, and the varying opacities of each pass gave the illustration some extra visual interest.

A successful goal that I will happily tote around in my bag.

Wrap around sticker.

Slots for a bookmark, and other personal items.

Detail of inside back cover slot where you can keep found items.

Here you can see every item needed for this hidden binding, including the thicker cardboard that provides a sturdy weight to the back cover for easier use.

Triple hit of opaque white ink allows for various degrees of tone to create subtle changes in the pattern.

WET Elements of Magic Book

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Voice Over Magazine

Two Birds Sketchbook

Production Method

Design

James Boborci, Emu Design Studio

Printing

Yorke Printe Shoppe
Bindery: Phoenix
Die Cutting: Intra-Cut
Label Production: MSA