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DRK Kliniken Berlin Triannual Report
DESCRIPTION
DRK Kliniken Berlin Triannual Report
CLIENT
DATE
August 2008 to July 2009
DESIGN CREDITS
PRINT CREDITS
TYPE CREDITS
|
QUANTITY PRODUCED
3,000
PRODUCTION COST
€9,000
PRODUCTION TIME
3 weeks
DIMENSIONS: WIDTH × HEIGHT × DEPTH
A4: 210mm × 297 mm × 8 mm (8.26 in ×11.69 in × 0.31 in)
PAGE COUNT
48 + cover
PRINT METHOD
Offset
PAPER STOCK
Uncoated "Munken Polar" 130 and 300 gsm
NUMBER OF COLORS
3 spot colours: Black, Silver and Red
VARNISHES
Spot UV varnish on cover (red heart)
BINDING
Perfect binding, sewn into sections, cover with flaps
OTHER
Embossed red heart on cover.
All black and white images are duplex black and grey |
IMAGES HAVE BEEN PHOTOGRAPHED BY UCLLC
There is no avoiding the recent shift that annual reports have undergone due to both economic circumstances and technological advances. In an area where budgets are quickly diminishing, and page counts are slashed more often than not, it is refreshing to find a simple and evocative solution such as what Pentagram designed for DRK Kliniken Berlin.
With the limited use of three inks, red black and silver, a smooth uncoated sheet of paper and an array of illustrations the report evokes a strong voice and a unique personality. Wishing I could understand the text held within, I am captured by the visual interpretations of each message, wondering exactly how a row boat relates to apples, to a square and a rose…
Beautifully crafted, and exquisitely printed I am happy to have a copy in our archives.
More information about the project can be found on Pentagram’s web site.
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Many thanks to our ADV @ UnderConsideration Partners
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