ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Client
Self-promotion
Quantity Produced
1650
Production Cost
$3,500
Production Time
2 Weeks
Dimensions (Width × Height × Depth)
20.75 in × 28 in
Page Count
–
Paper Stock
Neenah Classic Crest, Potomac Blue
Number of Colors
1 Spot
Varnishes
–
Binding
–
Typography
Custom lettering
As a combination of disclaimer and introduction I have had the pleasure of working with Toronto-based illustrator Ben Weeks on one project late last year, as well as sharing a cup of coffee sometime when he visited Brooklyn. He is both a fantastic illustrator/letterer and a friendly coffee sharer. (This doesn’t mean you have to ask us for coffee to get on FPO!). Knowing his work, it was great to receive a large promo from him in the mail that didn’t show any of his work, but instead it was a fold-out poster that depicted, in his signature wobbly style, all of his many loves, from Speak Up (circled in pink marker just for us), to NASA, to Paul Rand, to a number of design books and publications, and a myriad other things, all sweetly printed purple on an off-white paper. And, yes, coffee (or tea?) is one of his loves.
“Ben Weeks Has Many Loves” Promo
Production Method
Design
Design: Underline Studio
Illustration: Ben Weeks
Printing
Andora Graphics
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Armin
Armin Vit
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
November 16, 2009
Filed Under
Self promotion
Tagged with
illustration
lettering
poster
purple
self-promotion
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType 4.32-en
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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