DESCRIPTION
Jose Luis Ortiz Business Card
CLIENT
DESIGN CREDITS
Masif: Jose Luis Ortiz
PRINT CREDITS
Litografia Gonava and Masif
TYPE CREDITS
|
QUANTITY PRODUCED
1,000
PRODUCTION COST
$200
PRODUCTION TIME
2 weeks
DIMENSIONS: WIDTH × HEIGHT × DEPTH
90 mm (3.54 in) × 50 mm (1.96 in)
PRINT METHOD
Offset and silkscreen
PAPER STOCK
Coated and uncoated
NUMBER OF COLORS
Sticker: 1 spot ink
Cardobard: 3 spot inks OTHER
Emboss
|
When you introduce different printing techniques into a single project, you are often begging for trouble. When these methods are supplied by different vendors, the red flag ought to be raised. And when one of these vendors is yourself, well… you often succeed at accomplishing exactly what you set out to do.
The first step in these business cards was to silkscreen the cardboard in-house—in this case, three colors where randomly used. Then the boards were sent to the printer who added the embossing and the printing of the labels, which are then attached to the recently cut cards. In the end, no card is alike, and the inspiration behind the solution—massive mailing systems—is quickly identified.
