DESCRIPTION
Original Beans Packaging
CLIENT
DESIGN CREDITS
PRINT CREDITS
TYPE CREDITS
Los Niches
Engravers Gothic |
QUANTITY PRODUCED
50,000 of 3 Chocolate Bars
PRODUCTION TIME
2 Months
DIMENSIONS: WIDTH × HEIGHT × DEPTH
3.25 in × 6.875 ×l 0.5 in
PRINT METHOD
Offset
Foil Stamp Emboss PAPER STOCK
Custom made French Paper that is 100% recycled
NUMBER OF COLORS
4 Spot + Foil Stamp
|
Eating chocolate carries with it the guilt of adding calories to your diet — quite a burden considering that chocolate is the most delicious food group in the universe — but, like any other consumable, it also comes with the weight of taking its toll on the environment and the earth. In an attempt to even the balance, a new Chocolatier aims to provide a tasty bar as well as act responsibly: “For every bar you buy,” explains Original Beans “local community farmers plant a tree that will support the forest; not just rare cacao trees, but a mix of trees necessary for lively biodiversity. Each Original Beans bar contains a lot number, which designates the location of a new tree so that you can track your contribution.” The packaging, produced in a facility that uses 100% wind power, is an elegant complement to this premise. Instead of the usual plastiquey chocolate wrapper, Original Beans come in a toothy, tactile, custom-made batch of French Paper, adding an earthy quality to the experience.

