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Quantity Produced


Production Cost


Production Time

1 Week

Dimensions (Width × Height × Depth)

8.5 in × 11 in

Page Count


Paper Stock

Cover: French Paper, Dur-o-tone, Butcher Blue, 100 lb cover
Body: Finch Paper Fine iD 100 lb text

Number of Colors



Saddle stitched


CP Company by Fabrizio Schiavi


Having recently put together Flaunt I was ready for a break from looking at portfolios and I also thought I had seen enough variations that it would be a while before I was surprised by another take on this venerable art form of career advancement. That was until John McHugh’s “Nine Projects” arrived in the mail. Printed digitally but with the soul of offset, John’s book comes with a French Paper Dur-o-Tone cover that contrasts very nicely with a smoother Finch Paper inside, both of which handle the digital ink rather nicely, making you almost forget that you are looking at only one of 40 digitally-produced books. Edited beautifully with small, medium and extra large images; basic writing and credits; and lovely typography, this portfolio is a great example of how feasible it is to create something with a professional finish without breaking the bank.

Also, if there is a second edition of Flaunt, John, we’ve got your contact info.

John McHugh Portfolio --- John McHugh Portfolio --- John McHugh Portfolio --- John McHugh Portfolio --- John McHugh Portfolio --- John McHugh Portfolio --- John McHugh Portfolio


Recent Posts



John McHugh Portfolio


Production Method



John McHugh

Projects Shown: As indicated in Book



Indigo Ink, Columbia, MD

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

June 15, 2010


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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.


The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.


Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

The End