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BROWSE


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Client

Design Institute of Australia


Quantity Produced

100


Production Cost

"Human anguish, we laser cut them ourselves and hand assembled"


Production Time

3 Days

Dimensions (Width × Height × Depth)

A5 (5.8 × 8.3)


Page Count

6


Paper Stock

Optix in six colors


Number of Colors

Varnishes


Binding

Elastic band


Typography

Original - David Williamson

 

The Top 10×10 series are an annual, well, series of talks organized by The Design Institute of Australia. This year is actually Top 6×6 with six designers presenting six projects. Based on all these sixes, the designers at Büro North decided to amp up the sixness:

Given the strong reference to 6 for the event, we developed the logotype based on a 6×6-grid, with intersecting lines creating the shapes of the letterforms.

But they didn’t stop there, the invitation for the series also exploits the six:

The shapes have been separated onto 6 different coloured stocks, and lasercut to produce the layered image, creating a depth of graphic that is relevant to the audience of interior designers and architects.

And as if tiptoeing around the theme of six wasn’t enough pressure, the designers also thought it would be a good idea to laser-cut the invitations themselves, using the lasercutter of the university they teach at.

We did a bunch of testing to balance the laser settings between, power, speed and frequency. Basically we wanted to cut it as fast as we could, using as little power to reduce burn marks. Frequency is how fast the laser turns on and off, so it affects the speed and how much paper gets vaporized away. Because we wanted to reduce scorch marks not all the pieces fall out freely, some weeding by hand was needed. It’s a long process doing it ourselves, but with refinement could be a really efficient process, and sustainable (no inks).

Well, the result is a beautifully interactive piece brimming with color.

Table Nº1 Identity Materials --- Table Nº1 Identity Materials --- Table Nº1 Identity Materials --- Table Nº1 Identity Materials --- Table Nº1 Identity Materials --- Table Nº1 Identity Materials --- Table Nº1 Identity Materials

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Top 6×6 - Design Icons Invitation

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Production Method

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Design

Büro North:
David Williamson
Tim Dow
Soren Luckins

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Printing

Büro North

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Armin

Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

August 11, 2010

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Filed Under

Invitations

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Tagged with



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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End