Northcoast Zeitgeist is back with a new calendar. While the 2010 version was a planned project with a rather specific goal, this latest installment came about in a more organic process.
When my wife-to-be Casey and I decided to have our wedding invitations screenprinted at Vahalla Studios, the former production artist in me immediately began thinking of ways to maximize the press sheet. We knew beforehand that it was going to be a simple, two-color run, and that the run was going to be small in number (approximately 50 sheets). With that in mind, I wanted to do something with two designs from our site: the Ohio pride graphic and the motto, which has gotten positive reviews.
From there, I worked with Dan Padavic at Vahalla to set up a document that had our four invite components plus the calendar and motto, built in such a way that it would make for easy two-color printing and make the most economical use of the press sheet and cutter. Dan used a 300 mesh count screen as well to ensure that the small type on the calendar’s days of the week came out in full detail.
It was an amazingly fun project and a great introduction to the screenprinting process. I couldn’t have chosen a better place to get my feet wet than with Vahalla. Both the calendar and motto have been big sellers at our online shop, and the response—especially from fellow Ohioans—has been amazing. I can’t wait to do it again!
Based on my personal guessing timeframe and estimated pace of Northcoast Zeitgeist development and production, we can expect the 2016 calendar in mid-2013.
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UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.