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BROWSE
Client
Rachael Knight and Mike Mates
Quantity Produced
100
Production Cost
$600
Production Time
2 weeks
Dimensions (Width × Height × Depth)
Booklet: 5 in × 7 in
Map: 13.5 in × 14.25 in
Page Count
Booklet: 5 pages
Paper Stock
Gmund Savannah Tindalo, Cascara and Perla Matt
Number of Colors
Map: 2 spot inks
Booklet, RSVP and Badge card: 1 spot ink
Varnishes
–
Binding
String and knot
Typopgraphy
Eames Century Modern (House Industries)
Knockout, Gotham Narrow (Hoefler & Frere-Jones)
Having had a rather formal wedding based on what I wanted a long time ago, I am now a sucker for the not-so-serious wedding, and this latest invite does not disappoint. It obviously tells you a lot about the couple and the event itself, but most of all it tells a story and it makes you think not only about the future of the couple, but of your own childhood.
When we were asked to design a wedding invite for resident Art Director Mike Mates and his Bride-to-be (now Wife) Rachael, we wanted to create something that captured the playfulness of their personalities and the essence of the woodland wedding. The full invite is built around the central theme of vintage Boyscout materials. Included in the package, is a “Handy Handbook for Tying the Knot,” identification cards with childhood pictures, a telegram-inspired RSVP, detailed map, and the “Marriage-Watching Merit Badge.”
When I asked them about any production lessons learned on this project, I got a surprising response:
How to make knots!
Rachael and Michael Wedding Invite
Production Method
Design
Urban Influence
Creative Direction: Pete Wright
Art Direction: Mike Mates
Design: Chaun Osburn and Andrew Saxton
Printing
Quality Press
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Bryony
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 7, 2010
Filed Under
Wedding materials
Tagged with
DIY
embroidery
gmund
knot
letterpress
lithography
offset
PMS
string
thermography
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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