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BROWSE
Client
David and Sarah
Quantity Produced
150
Production Cost
–
Production Time
1 week
Dimensions (Width × Height × Depth)
5 in × 7 in
Page Count
–
Paper Stock
Rives BFK White
Number of Colors
2
Varnishes
–
Binding
–
Typography
Archer by Hoefler & Frere-Jones
Gotham by Hoefler & Frere-Jones
Letterpressed baby feet. That’s truly all I can say about this. Too adorable.
My clients were looking for something different for their birth announcement. After presenting several more traditional announcements, I presented an idea for an announcement which treated the newborn as a package. It took the concept of the stork’s delivery to a new level and resulted in a clean announcement with quirky copy; Dad was now the “manufacturer,” and Mom the “carrier”.
This was my first job printing two color, and I was using commercial registration on my Heidelberg Windmill. This presents a number of problems as hairline register is next to impossible. After this project I got my guides in working order, and quickly realized their value!
Courtney Heffernan Birth Announcement
Production Method
Design
Courtney Heffernan
Printing
Half Pint Co.
Courtney Heffernan
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Lauren Dickens
Lauren Dickens
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
March 21, 2011
Filed Under
Announcement
Tagged with
announcement
baby
letterpress
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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