ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Client
Self-promotion
Quantity Produced
Business Card: 15,000 (approximately 30 lots)
Envelope: 2,000
Letterhead: 2,500
Notecard: 2,500
Production Cost
–
Production Time
–
Dimensions (Width × Height × Depth)
Business Card: 3.5 in × 2 in
Letterhead: 8.5 in × 11 in
Notecard: 5.5 in × 4.25 in
Page Count
–
Paper Stock
Business Card: Gain Coverboard
Envelope: Mohawk Feltweave
Letterhead: Eames Architecture, diffused white, 50#T
Notecard: Mohawk Feltweave Soft White 100#C
Number of Colors
2
Varnishes
–
Binding
–
Typopgraphy
P22 Zaner
Aaux Pro
I was sitting outside on my porch last saturday morning and caught a run in with my mailman. He stuffed a couple of letters into my neighbors box then jauntily passed me and nodded hello. I had no mail that day. People should start mailing more letters. Letters that are as thoughtful as the work done on these.
This system is meant to inspire the act of sending physical messages and to reignite the excitement of receiving them. The mix of papers and textures adds to the tactile thrill of holding a physical correspondence.
Aesthetic Movement Stationery System
Production Method
Design
Kathryn Hammill
Diane Shaw
Jesse James
Kostas Anagnopoulos
Printing
Coeur Noir
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Lauren Dickens
Lauren Dickens
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
April 20, 2011
Filed Under
Self promotion
Tagged with
business card
foil stap
letterhead
letterpress
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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