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BROWSE


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Client

Girlfriend


Quantity Produced

100


Production Cost

$600


Production Time

4 weeks

Dimensions (Width × Height × Depth)

10 in × 10 in


Page Count


Paper Stock

Crane Lettra, Flo White, 110lb


Number of Colors

1 + Glow in the Dark

Varnishes


Binding


Typography

This piece is available for purchase for $25

Valentine’s day has always been and will always be kind of a ridiculous phenomenon. I’ll celebrate. It’s a good excuse to throw away cash on a nice meal. But other than that, what’s left behind are all the days before and all the days after. This gesture is something to be kept and used and remembered; not merely consumed. It’s a cute project.

Valentine’s Day was fast approaching and I found myself without a gift for my girlfriend Rubie. She mentioned to me some time before that how much she wanted a night light. Lately she’s been having trouble sleeping and I wanted something to help comfort her. I had already planned on designing her a print, so I thought it would be cool to incorporate the two ideas. Every night when she switches the lights off to fall asleep, she looks over to her gift and smiles, knowing I’ll love her all night, day, always.

The production costs were quite expensive, so the only way to realize this project was with the intention to sell them online. It even spurred the creation of my online shop: Kryptonite Prints & Apparel. The prints can be purchased here for a very reasonable $25 each. All proceeds go towards the engagement ring fund :)

This project was very experimental. We didn’t know if the glow in the dark ink would be visible enough over the metallic, and if the two overlapping graphics would cause legibility issues. Fortunately, Mama’s Sauce did a great job. They balanced the piece perfectly, using two passes of glow in the dark ink so the glow was bright enough while the “Night” graphic was only barely visible during the day.

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“I’ll Love You All Day & Night” Poster

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Production Method

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Design

Kyle Kargov

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Printing

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Lauren Dickens

Author Picture

Lauren Dickens

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

April 19, 2011

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Filed Under

Self promotion

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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