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BROWSE
Client
Self-promotion
Quantity Produced
500
Production Cost
–
Production Time
4 days
Dimensions (Width × Height × Depth)
70 cm × 100 cm (27.5 in × 39.3 in)
Page Count
–
Paper Stock
Uncoated, Arctic Volume white, 150 gr/m2
Number of Colors
5
Varnishes
–
Binding
–
Typopgraphy
Neutral
When god gave us eyes, brains, and hands I think he was politely suggesting that we make infographics all the time. The translation of cerebral information into graphic representation is an ineffable phenomenon. It’s like condensing the complex chemical processes of a nuclear explosion into someone’s pinky finger. Kind of.
Every year we design a weather chart with an overview of the weather of the previous year. CLEVER°FRANKE has namely a special affinity with the weather. The names CLEVER and FRANKE have been combined with the aid of the degree symbol, since the origin of the design studio, a reference to the astronomer Anders Celsius (C°) and physicist Daniel Fahrenheit (F°). This degree symbol served as the basis for the design of our visual identity: two researchers within the same field, found different approaches and references. Something definitely recognizable in the personalities of the founders of CLEVER°FRANKE.
In this years edition we tried to show the most prominent weather condition for a specific day with just one glance. We did this by showing the angle of the pie pieces in relation to the other weather elements and the deviation in comparison to the absolute average of 2010. This way each day of 2010 can quickly be defined as sunny, rainy or windy; something the Dutch love to complain about!
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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