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BROWSE


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Client

Drop Inn Hostel


Quantity Produced

2,000


Production Cost

$3,000


Production Time

1 Week

Dimensions (Width × Height × Depth)

Business Card: 85 mm × 55mm (3.5 in × 2 in)
Flyer: 148mm × 210mm (5.8 in × 8.25 in)


Page Count


Paper Stock

Business Card: Greyboard 1mm
Flyer: Greyboard 300gsm


Number of Colors

1 Spot

Varnishes


Binding


Typography

Akkurat

 

Hostels are probably the last place you would expect to find good design materials but if you happen to be in Singapore you can — sorry, this is inevitable — drop in at the Drop Inn Hostel and ask someone that works there for their business card which is deliciously thick. Or if you are lucky you might be able to get one of the oversized “O”s that dropped from their logo. Designed by local firm Bravo Company, I just love the simplicity and starkness of the these two items. Plus, it makes me feel like the bathrooms at this hostel will be clean… or that the toilet paper will be 1mm greyboard.

Drop Inn is a budget hostel. To further emphasise this, the “O” is dropped, making it look neglected and run-down. Everything is printed on recycled gray boards. The flyer is the “O” that dropped off. If you bring the “O” back to the hostel, you get a discount reward.

There is a maximum thickness for the stock you can feed into the offset machine. For the 1mm-thick greyboard, foil stamp is the only way to go other than silkscreen.

Drop Inn Hostel Flyer and Business Card --- Drop Inn Hostel Flyer and Business Card --- Drop Inn Hostel Flyer and Business Card --- Drop Inn Hostel Flyer and Business Card

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Drop Inn Hostel Flyer and Business Card

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Production Method

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Design

Bravo Company: Edwin Tan

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Printing

Chuan Boon Printing Co.

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Armin

Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

May 10, 2011

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Filed Under

Postcard

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End