Texture, color, imagery, materials, techniques, composition… so many elements to consider when developing a design project that can influence the final outcome. When these are inspired (or dictated) by a grander scope, such as an artists’ work, the rules of the game are different. In this case, I believe this parameters were a blessing, for the final catalogue is hard to put down as your eyes and fingers explore all the details.
“There are no shortcuts to any place worth going.” This pearl of wisdom by the late American soprano Beverly Sills perfectly summarizes the catalogue for the Korean artist Minjung Kim. Although she represented her chosen homeland of Italy at the Venice Biennale with an installation, the artist is best known for her unique paintings that are meticulously built up of countless layers of singed Korean rice paper.
The catalogue of forty of Minjung Kim’s most recent works displays the same dedication and attention to material detail. Natural cover stock from France, Italian art paper and dividers made from the very rice paper the artist uses for her paintings have been skillfully combined to form a catalogue that was judged by the gallery owner to be “very Minjung Kim.”
We did have a main challenge to resolve, since this was the first time we wrapped sections with a rice paper. We had to go through several tests to be sure that the paper would survive the stress of the binding and the glue.








Editor of FPO and co-founder of UnderConsideration LLC.
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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
Related entries
Fragments Catalogue
Ugly Duckling Presse Catalog
“Celebrate New Traditions” Holiday Catalog 2010
The Swedish Royal Institute of Art Degree Show Catalogue