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Zooey & Ben

Quantity Produced

Production Cost

Production Time

1 Month

Dimensions (Width × Height × Depth)

5 in & 7 in

Page Count

5 printed pieces

Paper Stock

Crane, Lettra, 300 gsm

Number of Colors

2 Spot



Paper Belly Band


Mrs Eaves


Zooey and Ben’s wedding invitations are another example of how letterpress just looks good. The illustrations work well with the typography and the mint green is a very soothing color. The paper banding is a very nice touch that adds a little extra to the whole package. I would like to have seen more of the red from the Save The Date card in other places as it stands out so much.

Ben and Zooey wanted a wedding invitation that reflected the sweet personality of their romantic, northwest-rustic wedding. Printed completely by letterpress, this two color invitation features classic silhouettes of the couple on the outside, paired with matching lovebirds once opened. The goal was to create a playfully illustrated invitation that still felt clean, simple and timeless. The suite included a gate-fold card, a flat card invitation, an RSVP card, and an illustrated map. All of the elements were held together with a paper bellyband, (also featuring the lovebirds) and tucked into an outer envelope.

Zooey and Ben Wedding Invitation --- Zooey and Ben Wedding Invitation --- Zooey and Ben Wedding Invitation --- Zooey and Ben Wedding Invitation --- Zooey and Ben Wedding Invitation --- Zooey and Ben Wedding Invitation


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Zooey & Ben Wedding Invitations


Production Method



Design and Illustration: Kate Harmer
Production & Additional Desing: Real Card Co.



This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Cole Baldwin

Author Picture

Cole Baldwin

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

August 12, 2011


Filed Under

Wedding materials


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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.


The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.


Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

The End