With all of the Royal Wedding hoopla we got to see some rather questionable design choices being made. We may agree or disagree on the event’s branding effort, but that does not matter. Far more interesting is the poster developed by Brittany Watson Jepsen that showcases the royal procession route in a beautifully designed and printed poster that combines an illustration printed in giclée and hit of red letterpress.
This poster was designed for the royal wedding of Prince William and Kate Middleton. It shows the drive from Buckingham Palace to the place of the wedding site, Westminster Abbey and indicates major London locations.
A poster worth a thousand lessons…Registering letterpress to giclée can be quite a challenge. Each sheet of Crane Lettra had to be hand fed into the giclée printer very carefully to ensure consistent printing of the image so we wouldn’t be angry at ourselves when trying to register the photopolymer letterpress plates to the giclée image. After the paper is through in the giclée printer, we cut down the parent sheets to fit into our vintage Vandercook SP-15 letterpress. After adjusting the registration, packing, and amount of ink on the press, everything was just right and we started the process of hand printing the posters one at a time. Once we are to this point there is little adjustment and, other than adjusting the ink, it is only a matter of printing through the pieces. So that is what we did.








Editor of FPO and co-founder of UnderConsideration LLC.
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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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