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BROWSE


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Client

Self


Quantity Produced

3


Production Cost

$100


Production Time

2 weeks

Dimensions (Width × Height × Depth)

6.5 in × 9.5 in × 1.25 in


Page Count

190


Paper Stock

Construction paper


Number of Colors

1

Varnishes


Binding

Signature stitch


Typography

Goudy Old Style
Univers (49 Light Ultra Condensed)
Pennsylvania Adobe Caslon Pro
Clarendon
MrsEaves
News Gothic
Bookman Antiqua
Serifa
Trajan Pro
Calisto
Chapparal Pro
Courier New
Knockout (Junio

 

As a general rule we pick up a book and read it. Cover to cover or half way through, it doesn’t matter here. We might admire the typography, we might not notice or take offense on the setting—but rarely do we decide to do it over.

The idea behind this project was to re-interpret William Faulkner’s 1930 novel As I Lay Dying. The novel centers around the death of Addie Bundren, and her family’s quest to honor her wish to be buried in her hometown. Each chapter is a stream-of-consciousness narrative that switches through fifteen different characters.

I wanted to change how one understood Faulkner’s writing by approaching this book as a collection of found objects. I paired excerpts from each chapter in Faulkner’s original order with an object or image that references in some way to the featured character’s mood and persona. Each character is expressed with a different typeface in order to create a kind of immersive experience when reading each chapter. The final book was printed on construction paper and signature-bound by hand, so that it could feel like an artifact in itself.

I learned a lot about signature binding, and how much I wanted the details of the production to add to the meaning of this project in the quality of the paper, the kind of printing, the binding, etc.

<em />As I Lay Dying</em> Book ---<em />As I Lay Dying</em> Book ---

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As I Lay Dying Book

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Production Method

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Design

Tony Lee, Jr.

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Printing

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Bryony

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

October 12, 2011

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Filed Under

Books

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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