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BROWSE


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Client

Loyola University Maryland


Quantity Produced

7,600


Production Cost


Production Time

3 Weeks

Dimensions (Width × Height × Depth)

Folder Housing: 11.125 in × 8.75 in × 0.125 in


Page Count

Booklet: 40 + Cover


Paper Stock

Folder Housing: Finch, Opaque Vellum Cover, 100 lbs
Information Sheets: Finch, Vellum


Number of Colors

CMYK + 1 Spot

Varnishes


Binding

Perfect Bound


Typography

Archer
Bulmer
Gotham
ITC Grouch

 

Just as I have grown weary of Archer, along comes a piece that makes me remember why its so damn popular in the first place. All of the typography is visually appealing while retaining both its legibility and readability. There is a wonderfully consistent color scheme with complimentary graphics and photography. This booklet and folder are really well designed overall.

The Loyola acceptance packet is arguably the most important part of the University’s information flow: it is the final opportunity to convince an accepted student to deposit, enroll, and invest the next four years of their life at Loyola. Keeping this in mind, the Loyola Acceptance Initiative was designed to give accepted students a broad perspective of their next four years at Loyola. Quite simply, the content mimics the experience of being a greyhound, intellectually, socially, religiously, and personally

Loyola doesn’t just teach students how to succeed academically or professionally. Rather, Loyola students receive a well-rounded education that prepares them adapt to challenges and evolve for the rest of their lives. This is why the Acceptance booklet doesn’t focus on a single discipline or aspect of the Loyola education. It is a constantly changing (but always curiosity-inspiring) series of provocations, facts, perspectives, questions, and images that give the reader a glimpse into the unique education that they will receive at Loyola‚ and the ways that this education will help shape them.

Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet --- Loyola University Maryland Acceptance Packet

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Loyola University Maryland Acceptance Packet

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Production Method

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Design

Executive Creative Director: Jim Walls
Director of Production: Rosemary Fahmie
Creative Director: Dan Shepelavy
Designer: Dan Blackman
Copywriter: Anna Hartley

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Printing

Paradigm Grafix, Inc.

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Cole Baldwin

Author Picture

Cole Baldwin

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

October 7, 2011

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Filed Under

Booklet

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End