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BROWSE
Dimensions (Width × Height × Depth)
Folder Housing: 11.125 in × 8.75 in × 0.125 in
Page Count
Booklet: 40 + Cover
Paper Stock
Folder Housing: Finch, Opaque Vellum Cover, 100 lbs
Information Sheets: Finch, Vellum
Number of Colors
CMYK + 1 Spot
Varnishes
–
Binding
Perfect Bound
Typopgraphy
Archer
Bulmer
Gotham
ITC Grouch
Just as I have grown weary of Archer, along comes a piece that makes me remember why its so damn popular in the first place. All of the typography is visually appealing while retaining both its legibility and readability. There is a wonderfully consistent color scheme with complimentary graphics and photography. This booklet and folder are really well designed overall.
The Loyola acceptance packet is arguably the most important part of the University’s information flow: it is the final opportunity to convince an accepted student to deposit, enroll, and invest the next four years of their life at Loyola. Keeping this in mind, the Loyola Acceptance Initiative was designed to give accepted students a broad perspective of their next four years at Loyola. Quite simply, the content mimics the experience of being a greyhound, intellectually, socially, religiously, and personally
Loyola doesn’t just teach students how to succeed academically or professionally. Rather, Loyola students receive a well-rounded education that prepares them adapt to challenges and evolve for the rest of their lives. This is why the Acceptance booklet doesn’t focus on a single discipline or aspect of the Loyola education. It is a constantly changing (but always curiosity-inspiring) series of provocations, facts, perspectives, questions, and images that give the reader a glimpse into the unique education that they will receive at Loyola‚ and the ways that this education will help shape them.
Loyola University Maryland Acceptance Packet
Production Method
Design
Executive Creative Director: Jim Walls
Director of Production: Rosemary Fahmie
Creative Director: Dan Shepelavy
Designer: Dan Blackman
Copywriter: Anna Hartley
Printing
Paradigm Grafix, Inc.
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Cole Baldwin
Cole Baldwin
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 7, 2011
Filed Under
Booklet
Tagged with
booklet
CMYK
folder
offset
perfect bound
spot ink
vellum
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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